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Why the Ford F-150 is the Next Big Thing

Australia's 4x4 landscape is buzzing with the arrival of the all-new Ford F-150. As American pickup trucks gain traction Down Under, the F-150 stands out as a possible game-changer. Here's why this iconic American truck is set to revolutionise the Aussie ute market and why it should be on your radar.

Stock black 2024 Ford F150 Lariat
The Ford F-150: An American icon, ready to conquer Australia

Power & Towing

The heart of the 2024 Ford F-150 is its impressive 3.5-litre EcoBoost twin-turbo V6 engine, delivering 298kW of power and 678Nm of torque. This powerhouse ensures when it comes to towing, the Ford F-150 does not disappoint. It features a standard 4.5-tonne rated tow bar with a 70mm ball, making it perfect for those who need to tow caravans, boats, or trailers. The Lariat variants come with a full-time four-wheel-drive system featuring a 4A mode, providing versatility and control in various driving conditions.

Advanced Tech & Luxurious Comfort

Ford has equipped the F-150 with a suite of advanced technology that enhances both convenience and safety. The Lariat trim comes a 12.0-inch touchscreen, an 18-speaker Bang & Olufsen sound system, and a range of driver-assistance features. Featuring leather-accented upholstery, heated and cooled front seats, and a powered twin-panel moonroof, offering a premium driving experience.

No GVM Upgrade...Yet

While the Ford F-150 boasts impressive capabilities, it’s worth noting that there is currently no GVM upgrade available for this truck in Australia. However, given the increasing popularity and demand for American trucks, it’s only a matter of time before aftermarket solutions become available to further enhance its utility.

White RAM 1500 Laramie Sport on a workshop hoist getting a Tough Dog 4000kg GVM upgrade
Taking it to the next level: A Ram 1500 gets a 4000kg Tough Dog GVM upgrade


The Ford F-150 is poised to become the next big thing in Australian 4WD scene. With its powerful engine and luxurious comfort, it offers a compelling package for anyone looking for a capable and versatile full-size pickup truck. While a GVM upgrade isn’t available yet, the F-150’s existing capabilities make it a formidable contender in its class.

For more information on the best upgrades for the Ford F-150 and other American trucks, visit BAW Automotive. We're your go-to experts for 4WD builds and everything offroad. Stay tuned for updates on GVM upgrades and other enhancements as we continue to bring you the best in automotive solutions.

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